International Teachers’ and Advisers’ Conference 2021

Date and location
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Polly Lu

Head of International Student Recruitment, University of Exeter

Biography

Polly joined the University in September 2019 as Assistant Director for international Student Recruitment. In her role, she leads the international recruitment team on campus and overseas to deliver the international recruitment strategy and implementation, aiming to enrich the international student community as part of the wider global Exeter vision. The portfolio includes student recruitment, client engagement, scholarships and INTO Exeter liaison.

Prior to joining the university, Polly was the Director at the Global Recruitment Office at the University of Nottingham in China. After establishing a new department, she developed and delivered international recruitment, conversion, scholarship and digital marketing strategies that successfully grew international admissions by 60% in one year. In her previous roles at the University of Westminster, Bournemouth and Southampton, she gained extensive experience including student recruitment and partnerships; agent training and management; data dashboard development; alumni strategy development; corporate marketing through PR, branding, digital and social media; as well as conversion strategies of enquirers, offers to admission.

Monday 7 June 2021 14:45 - 15:35

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